Bars as the hero
A full-size hero image created in Photoshop with the bars and their ingredients. Includes a punchy headline and bright CTA.
Bright and bold jewel-tone colors that were inspired by the bars' packaging are weaved throughout the site.
Showing new customers what bars are the most popular to get them to add to their cart directly from the homepage.
Introducing a new product
Getting customers excited about a new product they had requested with a CTA to shop them immediately.
Creating social proof by highlighting loyal customer's testimonials over the natural ingredients from the hero.